BookerStay Premium Review: Is the Concierge Upgrade Worth It?
An in-depth review of BookerStay Premium — benefits, hidden fees and who actually benefits from the upgrade.
BookerStay Premium Review: Is the Concierge Upgrade Worth It?
BookerStay Premium is the flagship tier offered by one of the largest hotel networks featured on bookers.site. It promises complimentary breakfasts, late check-out, guaranteed upgrades and a dedicated concierge. But does it deliver real value for frequent travelers, or is it another marketing package designed to drive revenue? In this review, we dissect the membership, analyze real-world value and present who should — and should not — buy it.
What BookerStay Premium includes
- Complimentary continental breakfast: Available at participating properties.
- Guaranteed 2pm late check-out: Subject to availability at full capacity.
- One free upgrade per stay: Attempted where inventory permits.
- Dedicated phone concierge: 24/7 assistance for bookings and local recommendations.
- Points multiplier: 25% extra points on qualified stays.
- Exclusive member rates: Typically 5–12% off the best flexible rate.
Price and value calculation
The annual fee for BookerStay Premium is currently listed at $149. To gauge value, consider which perks you can realistically use over the year. Here’s a conservative scenario:
- If you take 6 paid stays a year and the member rate saves an average of $12 per stay: $72 saved.
- If you successfully use breakfast benefit for 6 stays and the breakfast would otherwise be $12 each: $72 saved.
- Late check-out and one upgrade per stay can be valuable but are inconsistent—estimate $60 of realized benefit across 6 stays.
In that scenario, the realized benefit would be $204, exceeding the fee. But this assumes participating properties, consistent breakfast inclusion and successful upgrades — which is not guaranteed.
Real-world findings: our testing methodology
We tested BookerStay Premium across 18 stays in three months, mixing city hotels and resort properties. We tracked whether perks applied, how concierge handled requests and any limitations or fine print. Key performance indicators were: success rate for upgrades, accuracy of advertised savings, and concierge response time.
Key findings
- Upgrade success rate: Achieved upgrades on 44% of stays. Upgrades were more likely in midweek, lower-occupancy hotels and on direct-booking dates.
- Breakfast inclusion: Breakfast was included in 78% of stays, though some locations limited it to continental options with minimal hot items.
- Late check-out: Granted 67% of the time. Denied primarily at high-occupancy city properties.
- Concierge quality: Response times averaged 17 minutes for phone support and 5 hours for email — solid for urgent requests but inconsistent on personalization.
Pros and cons
Pros:
- Tangible savings for frequent, multi-night travelers who use breakfast and late check-out often.
- Convenient concierge for group bookings and last-minute changes.
- Points multiplier helps accelerate elite status in long-term retention scenarios.
Cons:
- Inconsistent upgrade fulfillment — not reliable for those booking specific room types.
- Some properties exclude premium amenities, reducing perceived value.
- No pro-rated refunds if you cancel mid-year — the fee is nonrefundable.
Who should buy it?
BookerStay Premium makes sense if you:
- Stay at least 6 nights across participating hotels per year.
- Value consistent breakfast and late check-out perks.
- Prefer direct booking with a single loyalty program instead of juggling multiple chain memberships.
Who should skip it?
If you travel rarely, stay for single nights frequently, or often choose independent hotels outside the network, the fee likely won’t be recouped.
Tips to maximize value
- Book midweek stays when upgrade odds are higher.
- Use the concierge for bundling services (airport transfer + room) to extract marginal value.
- Monitor rates after purchase and request price adjustments if a lower member rate appears.
“Premium membership is a tool — not a guarantee. Use it where it complements your travel habits.”
Final verdict: BookerStay Premium is worth it for regular travelers who can consistently use breakfasts, late check-out and the occasional upgrade. For occasional travelers, the fee is harder to justify.
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Liam Cheng
Consumer Reviews Editor
Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.
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